“Reid Bikes was established in Melbourne, Australia in 2009 when I was looking around for a new bike to get some exercise. I was shocked at the prices being asked by bike shops at the time and started to look into it.
I saw an opportunity to create my own brand of bikes that were high quality, looked great and – most importantly – were affordable and made it easier for everyone to get riding.
After more than a decade and over half a million bikes sold, it looks like there were a lot of like-minded people out there who wanted a better option.
Our disruptive approach and passion for making great products that give people the freedom to move has seen Reid continue to thrive in Australia – and now find a home in over 30 countries through more than 600 retailers around the world.”
– James Reid, founder
WE PLEDGE: FOR EVERY REID PURCHASED, WE WILL PLANT ONE TREE, SO THE ENVIRONMENTS WE LOVE TO RIDE IN STAY AS HEALTHY AS POSSIBLE! #buyoneplantone
WE STRIVE TO BE
INFORMATIONAL
We speak to commuters, nature-lovers, bike and scooter enthusiasts, socialites, athletes to name just a few. Each and every one of these people could know more about how their cycling lifestyle — whatever form that takes — affects the world around them, the people that live in it, and the way their involvement and investment can change things for the better. Which is precisely why we educate them, through our words, films, pictures and the standards we set in the industry.
WE STRIVE TO BE
INSPIRATIONAL
When life is experienced on two wheels, we become healthier, more mindful, more focused people. So, our job is to help them realise; to inspire, motivate and empower people to get out of the car, onto their bike / scooter and into the open world beyond. We see this as an opportunity to set an example. We want to show the world that sustainable, economical and human aren’t mutually exclusive with performance, beautiful design and the Reid Rider lifestyle.
WE STRIVE TO BE
INCLUSIVE
At Reid, we believe that the freedom to move is for everyone. That’s why we speak cross-category and are no longer limited to bikes. It’s why we offer products across a range of prices, at incredibly competitive rates, across six continents, and over thirty countries. It’s why we don’t claim to be better, we claim to be different. We’re all in this together, because together, we can accomplish more. The sky is the limit. The possibilities are endless and nothing is impossible.
-
Quick View -
Quick View
